Numen means divine power or divine will manifested into an object, phenomenon, or place. Numen can also be read as 'New Man', and all those meanings are expected to bring good omen and fresh products in any circumstances.
Above, left: The first sketch of Numen Good's identity. It is as simple as combining letter N & G which is straightforward. The ideas is to overlap both letter to create a new form but still in a harmony.
Above, right: Not satisfied with the first idea, a new alternative was made which is creating a form that is more ambiguous. Some people see a consecutive letter N, another see a ray of light, a crown, etc.
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